This afternoon see’s the launch of an exclusive offer on the New B2B direct marketing service for followers of Selectabase on Twitter.

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The government supported by leading brands has launched a new initiave to encourage new business start ups.

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Whilst the small business sector has been the often overlooked Cinderella of the UK economy, government and PLC’s are starting to realize the attractions of the sector, not least due to the it’s potential value in wealth and job creation.

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At Selectabase we’ve just released our annual survey of the previous year’s start up activity.

The full results are available on our news page by clicking here but in brief, the top 10 start up professions were dominated by IT, health and beauty, or home improvement/construction jobs.

The survey results were obtained by analysing the monthly numbers of new and changing businesses which are identified by our Startupsplus small business marketing service.

Christmas and the New Year is often a time when people consider their future and their career choices, which can prompt a flurry of new business start ups in the first few months of the year.

Despite the difficult economic situation, new business start ups showed no sign of declining during 2010. In fact quite the opposite can be true during a downturn as traditional employment opportunities can be thin on the ground, prompting many to consider running their own business instead, or people embark on a new career choice after a redundancy.

So if an uplift of new start ups is to be expected, what benefit will they be to other businesses? Well, new business start ups can stimulate a range of purchasing decisions from premises and recruitment to printing, banking, stock and financial services. If a supplier can be the first to meet these needs, a long term new customer can be created. And new business can be hard to come by at the moment.

Startupsplus from Selectabase can give you a monthly list of the latest new business start ups from your local area, ready for you to follow up and offer your services to. Find out more about targeting new business start ups from Startupsplus.

Help your cashflow by stocking up on mailing lists, subscriptions or credits from Selectabase before the VAT increase on 1st January 2011.

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New start up businesses can be a good source of new customer for a range of b2b service providers. They have a wide range of immediate needs, and there’s little competition from established suppliers.

Read our free guide to why you should be targeting new business start ups.

A report dated 13/10/10 on the BBC website revals a ‘big rise in the number of new UK start up companies‘ in 2010. The report has been published by Yoodoo, a new online advice and training resource for those considering starting a new business. The Yoodoo report claims a 51% rise in start ups in 2010 compared to the first six months of 2008, a figure based on analysis of companies house data.

This is certainly supported by the ongoing data collected by the Startupsplus service from Selectabase. Back in July 2010 Selectabase released figures showing that new business start ups increased by 19% compared to the first half of 2009.

Startupsplus data is collected from a variety of sources and telephone verified for accuracy, and includes all forms of business including sole traders and limited companies.

Use direct marketing to keep your salespeople topped up with regular sales leads and prospects.

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New start ups can present a valuable market for suppliers of an extremely wide range of goods and services. There are a number of significant reasons why you should target start up businesses…
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