If your business operates in technical, scientific, engineering, environmental, or consulting markets, you already know this:
Timing matters.
Many of the best long-term clients are secured at the very start of a company’s life. Newly formed businesses make early decisions about testing partners, consultants, compliance support, inspection, certification, research services, and specialist providers. Once those suppliers are chosen, they often remain in place for years.
That’s exactly why targeting newly registered UK companies is such a powerful growth strategy for technical and professional services firms.
Why New Companies Are So Valuable
Newly formed businesses typically:
• Are actively setting up suppliers and partners
• Have immediate needs around compliance, consulting, systems, and infrastructure
• Are more open to trialling new providers
• Often grow into long-term, high-value clients
The challenge is not whether these opportunities exist – it’s finding the right new companies, in the right sectors, at the right time.
Using SIC Codes to Target the Right Sectors
Every company registered at Companies House selects one or more SIC codes (Standard Industrial Classification codes), which describe what the business actually does.
With the right data, these SIC codes allow you to focus only on sectors that are genuinely relevant to your services.
For example, a technical testing, inspection, consultancy, or scientific services firm might target sectors such as:
• Technical testing and analysis
• Engineering and technical consultancy
• Environmental consultancy
• Scientific and technical services
• Research and development in natural sciences and engineering
When examining new company formations within these categories, you are rarely dealing with small numbers. In many cases, there are hundreds – sometimes thousands – of relevant new businesses appearing every month across the UK.
This creates a steady, predictable pipeline of fresh prospects rather than relying solely on referrals or inconsistent marketing activity.
Turning New Company Data Into Real Opportunities
Selectabase’s New UK Companies service supports this strategy by:
- Automatically identifying businesses as they are registered at Companies House
- Filtering them by SIC code, location, and other criteria
- Delivering fresh data every month
This is not a static list purchase. It is an ongoing stream of newly formed companies within the exact sectors you care about.
From Data to Outreach – Reaching Them Early
Some organisations use New UK Companies data for market insight – tracking sector growth, regional activity, or emerging trends.
Others use it for proactive business development and marketing, which is where timing becomes especially valuable.
Because these businesses are brand new, you can:
• Introduce your services before competitors
• Position yourself as an early partner rather than a late-stage sales contact
• Build relationships before supplier decisions are fully embedded
For many technical and consulting firms, this works particularly well with targeted direct mail, such as:
• A short introductory letter
• A sector-relevant message
• A helpful, credibility-led approach
Selectabase can also manage monthly print and post campaigns, ensuring your communications land automatically without additional workload for your team.
Why This Strategy Works for Technical and Consulting Firms
Specialist service providers rarely compete on price alone. They compete on:
• Credibility
• Expertise
• Trust
• Early visibility
Targeting newly formed companies allows you to establish those factors at the ideal moment – when businesses are actively building supplier relationships.
Instead of chasing mature organisations with entrenched providers, you engage future clients at the point they are most receptive.
Start Small, Then Refine
Most firms begin with:
• A focused selection of SIC sectors
• A manageable monthly volume
• A simple, clear introduction
From there, campaigns can be refined by:
• Adjusting sectors
• Modifying geography
• Testing messaging
• Scaling successful activity
Because the data refreshes every month, you are always working with new opportunities rather than recycled lists.
