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Who Invented the Christmas Card?


The history of sending Christmas cards dates back to the early 17th century, when a prominent German physician, Michael Maier, sent festive greetings to King James I of England.

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Direct Mail: The Perfect Way to Boost Christmas Profits


Direct mail marketing campaigns can be extremely useful for a business during the festive period, giving you a chance to stand out, at a time of year when customers are being bombarded with other forms of advertising.

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Direct Mail Marketing: The Importance of Colour


The importance of colour in direct mail marketing should never be overlooked, as it’s one of the best marketing tools out there. As a form of non-verbal communication, colour can carry as much meaning as the words on your marketing materials.

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Greener Direct Mail


Direct mail is one of the most popular forms of marketing for UK businesses. Hardly surprising, since surveys estimate it generates a massive £27 billion worth of business annually.

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Big Brands that Value Direct Mail Marketing


Direct mail marketing is still a great way to reach your audience, even in today’s digital age. When you want to grab their attention and connect with them on a more personal level, direct mailing is the answer.

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